The rate and pace of innovation is dramatically increasing as customer and market expectations evolve and competition intensifies. When the pressure is on to deliver on growth objectives, market leaders look to West Monroe.
We produce winning product and offering strategies for current and new segments. How? Through an undeniably different approach that is pragmatic, data-driven, grounded in an understanding of customers and markets, and laser-focused on driving margin-rich revenue and measurable value.
Our multidisciplinary teams blend strong industry experience and deep technology acumen with distinctive expertise in creating products and experiences that customers love. It’s a combination that has created measurable and sustainable value for our clients. Our partnerships with more than 150 software, hardware, and tech-led services businesses and 65 leading private equity investors have enabled better, faster product evolution. That leads to growth, profitability, and a competitive edge.
What does it mean to win? How do you measure that? We will work with your leadership and functional teams to build consensus around a strategic direction, objectives, and timing for a new product or offering. This ensures alignment around the many decisions that follow. And that accelerates progress.
We start by producing comprehensive insight about your market and current capabilities so we can make sound recommendations—and so you can make informed decisions. Leveraging data and deep industry and technology expertise, including perspective gained from performing more than 200 commercial software assessments per year, we conduct a systematic evaluation of:
How will you position your product for success? Using the insight from our assessment, we work with your teams to develop a strategy for your targeted markets that reflects your competitive strengths. Our strategy design approach outlines:
A strategy is only as good as the value it ultimately delivers. We help you move quickly to bring your new offering to market—with support for areas such as:
MedTech company successfully launches and scales a fully SaaS business model in 18 months
A digital-first approach identifies cybersecurity provider with a 10% productivity lift and 30% recovery in service levels
Revamping development processes helps software company break into new $1 billion market
A digital customer service model boosts satisfaction, delivers nearly $10 million in incremental revenue
Merging two tech companies into one undisputed market leader—and realizing millions in synergies
Building a digital customer success platform drives a 75% increase in new customers
Spike in demand for digital platforms leads Blackboard to create 36% faster sales process