MedTech scales SaaS business in 18 months through end-to-end reinvention

We began by conducting a thorough assessment of their SaaS readiness, identifying critical gaps across systems, processes, and capabilities. This insight drove the development of a comprehensive transformation roadmap with 17 prioritized initiatives.

As part of the effort, we built a scalable foundation to help the client meet an ambitious target: 20% year-over-year growth in contract value. Our blueprint addressed every aspect from customer-aligned pricing models to streamlined quote-to-cash processes—all creating a foundation for sustainable SaaS growth.

Working together with the client, we brought together expertise in healthcare, technology, and software implementation. Over 32 weeks, we partnered across global business units to roll out new systems and operating processes that could scale with the business. Together, we established a new CPQ tool, restructured the selling model, and built a customer success team. Our hands-on approach ensured knowledge transfer at every step, empowering the client's team to drive continued success with their new digital operating model.

Our partnership created immediate and lasting impact. We established an 18-month roadmap for continued SaaS evolution grounded in strong early results—$16 million in new revenue within two years and a 4x increase in first-year bookings. The new customer-centric operating model—supported by streamlined systems and processes—positioned our client to scale efficiently and maintain their competitive edge in the digital healthcare marketplace.